Followed by celebrities like Lizzo, Phoebe Robinson and Jameela Jamil – who are all about loving the way you look, no matter what size – Gabi Fresh has caught the eyes of some high-profile names with her swimwear line. She’s also the co-founder of the plus size brand, PREMME and has a collaboration with lingerie brand, Playful Promises.
Fashion influencer GabiFresh has long been one of our favorite curvy bloggers and she’s also become one of our favorite swimwear designers because of her ongoing collaboration with Swimsuits For All.
For her Summer 2018 collection, GabiFresh decided to take things a step further by hand-picking nine real women from an open call casting to appear in the campaign alongside her. Not only do the women selected range from sizes 10-26 but they also are diverse in terms of body shapes, skin tones, ethnicities and more.
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My new @swimsuitsforall collection is here!!! I’m so proud of this campaign because it includes the 9 beautiful women from my open casting call, ranging from size 10-26. It was such an amazing experience to meet and work with all of them, and we had a blast shooting at the Santa Monica Pier 💕shop the new suits via the link in my bio👙🎡🎢
In the press release, GabiFresh said, “This collection is all about bringing to life the fun, flirty, playful spirit of summer. These nine women had no problem showing that side of themselves! My hope is that this campaign, featuring such a beautifully diverse group, will encourage others to feel confident and have fun in a swimsuit, regardless of their race, size or shape.”
The GabiFresh x Swimsuits For All collection features a range of bold colored and tropical print bikinis, one pieces and beach-ready dresses that go up to size 26 and even includes cup sizes up to G/H. Everything retails for under $150! Shop the collection here.
Watch the campaign here:
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